Real Web Marketing’s video project for Aero & Marine Tax Professionals involved flying to Medford, OR to videotape the company’s seminar presented to aircraft owners. The completed video can be seen here:
John Eberhard, President of Real Web Marketing Inc., stated, “A while back we started doing video production, but we were limited to simple Powerpoint style slide show videos. Now we have upgraded our systems and software and are offering live action video. A recent study by Doubleclick found that people are 4-7 times more likely to respond to dynamic audio visual content than static content. This fits with my experience over the last few years in managing pay per click advertising, where I have found that we always got higher response when we put audio clips or video on our landing pages. A Forester study found that email clickthrough rates were 2-3 times higher with video, i.e. when you link in the email to a video. Marketing Sherpa found that viewers spend 8 times more time on video (1.5 minutes) than on static emails (10 seconds). The obvious conclusion is that adding video to any type of online campaign is important today and will improve results. That’s why we wanted to get into this.”
John Eberhard has been involved in marketing for a wide variety of businesses for 22 years. RealWebMarketing.net was founded in 1999 in the Los Angeles area, and has clients all over the U.S, in a wide variety of fields such as health care, consulting, construction, home improvement, skin care, debt counseling, personnel recruitment, court reporting, drug rehabilitation, publishing, software, jewelry manufacturing and online sales, residential and commercial real estate, dance instruction, tax consulting, plumbing, pool remodeling, tree nurseries, landscaping and many others. The services offered by RealWebMarketing.net include website design, blog design, pay-per-click advertising campaign management, search engine optimization, link building, article syndication, optimized press releases, RSS feeds, and video production.
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