NEW YORK Feb. 17, 2011
With the advent of internet, organizations now have the option to use application on demand rather than buying the complete license of the application. Initial low cost of implementation and flexibility of usage ,coupled with a growing mindset among enterprises and business users to try web-based applications, are among the key factors that have contributed to a dynamic regional SaaS market.
$390 million $4321 million Asia Pacific Australia New Zealand Asia Pacific India China Hong Kong Singapore
Currently, Customer Relationship Management (CRM), ERP and Collaboration are widely used applications in SaaS mode with high uptake across verticals. As the market matures, end-users are gradually showing increasing interest towards applications like HRM, e-learning and e-procurement platforms.
Among the various verticals in the industry, SaaS awareness is high in the telecom sector, which results in comparatively higher adoption. This trend is expected to continue in the coming years. If we look from the perspective of the size of the organizations, small and medium size enterprises are showing more interest towards adopting this technology as the initial cost of implementation is low. Ease of usage with low capital investments is the major reason why SaaS applications are increasingly finding favors with SMBs.
The study includes vendors and independent software vendors, distributors and users in the APAC region and identifies crucial trends that determine the growth of the market. The report analyzes the APAC SaaS markets and identifies crucial parameters governing the growth of the market:
ADVANTAGES AND APPLICATIONS OF SAAS
TRENDS IN APAC SAAS MARKET:
o Market size and forecast
KEY SAAS APPLICATION DYNAMICS IN APAC
o ON-DEMAND HR SOLUTIONS
COMPETITIVE LANDSCAPE FOR 35 VENDORS IN THE REGION
The report also analyzes the recent developments and strategies of the vendors in the SaaS market of APAC region. In addition to market sizes and forecasts, the report also provides a detailed analysis of the market trends and factors influencing market growth by offering in-depth analyses of the SaaS applications markets APAC. The report highlights the burning issues in the region and draws competitive landscape of the SaaS applications market, providing an in-depth comparative analysis of the key players.
The targeted audience for this report includes:
Independent software vendors
Distributors of applications
End users of applications
Small and medium enterprises who would like to lessen their operational costs
Software Application developers
Vendors who supply internet connection
Enterprises and businesses that require business-specific applications based on demand
The report uses a combination of primary and secondary research to arrive at market estimates.
The size of the SaaS market is calculated using a bottom-up approach.
Market sizes were also verified by the vendors involved.
Prices and pricing trends in different geographies were identified and analyzed through secondary research.
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