LONDON April 23, 2012
"The new certification is evidence of our commitment to not only be compliant with European privacy laws and meet all necessary requirements for safely collecting personal data and opinions through market research surveys, but also to implement best practices that go beyond this," said Thomas Lapperger, Vice President of Panel Marketing and Customer Relationship Management at Research Now.
Lapperger continued: "In times when online privacy becomes even more important for internet users, we are doing everything we can to ensure the survey experience is safe for our valued panel members. Receiving the TRUSTe Privacy Seal demonstrates our commitment to maintaining the strictest of privacy standards based on transparency and trust, and we will continue to work with TRUSTe to uphold these standards for our consumer panels worldwide."
TRUSTe’s mission as an independent third party is to accelerate online trust among consumers and organisations globally through its leading privacy trust mark and innovative trust solutions. The TRUSTe seal is a signal to consumers that a website is safeguarding their personal information and values their online privacy.
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TRUSTe is the leading online privacy solutions provider and provides a broad suite of privacy services to help businesses build trust and increase engagement across all of their online channels – including websites, mobile applications, advertising, cloud services, business analytics and email marketing. Over 5,000 online properties including those from top companies like Apple, AT&T, Disney, eBay, HP, Microsoft, Nationwide and Yelp rely on TRUSTe to ensure compliance with evolving and complex privacy requirements.
SOURCE Research Now