WIMBORNE England Feb. 24, 2011 March 1st
The new site has been streamlined to improve the customer journey and provide a simpler and easier experience after customer feedback and results from the site analytics revealed shoppers were more likely to search by brand than category.
As well as the usability features, the new site also places a greater emphasis on social media – allowing customers to share or bookmark products and interact with Salamander Cookshop on Facebook and Twitter.
After assessing the way customers interacted with the previous site, the products they were commonly looking for and how easy it was to find them, the new site was designed to be more task orientated so that customers could complete these desired objectives quickly.
The week of free delivery will start on 1st March through to the 7th of March. Terms and conditions of the offer can be found on the website.
Aimee Carmichael [email protected]
SOURCE Salamander Cookshop