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SeLoger.com : 2010 Full-year Sales up by 13.3%

    PARIS, January 25, 2011 /PRNewswire-FirstCall/ --      - Step-up in Growth for Classified Ads During the Fourth Quarter: +17%     - Growth of Average Basket in 2010 (+8.7%) Outpacing 2009     - Real Estate Market Robust and Flourishing  

Roland Tripard March 21st Axel Springer

    Logo: http://www.newscom.com/cgi-bin/prnh/20080131/291759                  Revenues (EUR'000)               As of   As of      Change                                                31st of 31st of                                                    Dec.    Dec.                                                   2010    2009     Classified ads                              64,264  56,373  7,891  +14.0%     - Paris area                                29,647  26,721  2,926  +10.9%     - Regions                                   34,617  29,652  4,965  +16.7%     Online advertising and partnerships          4,146   3,903    243   +6.2%     Direct services to internet users            1,378   1,384     -6   -0.4%     Total classified ads and media              69,788  61,660  8,128  +13.2%      Services: agency website design and listing  6,699   5,318  1,381  +26.0%      Real estate software Pericles                6,252   6,068    185   +3.0%      TOTAL revenues                              82,739  73,045  9,694  +13.3%  

All changes are on a like-for-like basis for the same period of the year 2009, unless otherwise stated.

High level of Internet traffic

Dec 2010 Dec 2009

                                              Dec-10  Dec-09  Change      Number of visits                million    14.6     9.7   + 51%     Number of pages viewed          million   178.1   131.6   + 35%     Time spent per unique user*(1)  minute    16:14   19:05   -2:51     Number of unique visitors*      million     3.1     2.6   + 17%       Source : Google Analytics and * : Mediametrie // NetRatings, November     2010, latest available figures.      (1) The new version of the SeLoger.com website in September         2009 has allowed an optimization in performances. This is reflected         by a slight decrease in time spent per unique user despite a strong         growth in the number of pages viewed.  

Classified adds

EUR 64.2m Paris

Paris Paris September 2010 France

                         Dec-10 Sept-10 June-10 March-10 Dec-09                                       Paris area     Number of customers  4.763   4.660   4.802    4.685  4.580     ARPU in Euros          524     526     493      487    481                                         Regions     Number of customers  8.579   8.356   8.771    8.500  8.168     ARPU in Euros          348     344     341      328    320                                          TOTAL     Number of customers 13.342  13.016  13.573   13.185 12.748     ARPU in Euros          411     409     395      385    378  

EUR 411 December 2010 EUR 2

Online advertising and partnerships

Online advertising and partnerships up by 6.2%: Flat sales during the fourth-quarter stems from non-recurrent accounting events. The SeLoger website constitutes a privileged support for numerous advertisers in their Internet communication projects. Renewal of contracts and the take-off of the mobile allow double-digit growth to be anticipated in 2011.

Agency website design and listing

Fourth quarter growth (+26.0%) stands at the same level as annual growth (+26.1%). With greater optimism, estate agents are more numerous to subscribe for the design of an agency Internet website. Furthermore, existing clients have increased their budget of "natural" listing and especially "first page" listing.

Pericles real estate software

Increase of 3.0% for Pericles real estate software design: like during the first three quarters of the year, the acceleration of growth is pursued, +6.6% during the fourth quarter 2010. This business continues to record a better rate of client increase than in 2009 and has suffered from fewer closings of agencies.

2010 annual outlook

EUR 82.7m EUR 81m and EUR 84m EUR 42m and EUR 44m

                                Coming Events      - Full Year 2010 Results           :  21 March 2011 (after the market                                           closing)     - Frist quarter 2011 sales figures :  4 May 2011 (after the market                                           closing)       * : EBITDA : Earnings before interest, tax, depreciation and     amortization, post IFRS 2                               2010 Revenues by Quarter       Revenues (EUR'000)                          Q4-2010  Q4-2009  Change     Classified ads                               16.884   14.435  +17.0%     - Paris area                                  7.874    6.756  +16.6%     - Regions                                     9.010    7.679  +17.3%     Online advertising and partnerships           1.253    1.252   +0.0%     Direct services to internet users               446      325  -10.4%     Total classified ads and media               18.428   16.012  +15.1%      Services: agency website design and listing   1.849    1.467  +26.1%      Real estate software Pericles                 1.603    1.504   +6.6%      TOTAL revenues                               21.879   18.983  +15.3%       Table continued...       Revenues (EUR'000)       Q3-2010 Q2-2010 Q1-2010 Q3-2009 Q2-2009  Q1-2009     Classified ads            16.648  15.821  14.911  14.320  14.034   13.584     - Paris area               7.556   7.199   7.003   6.716   6.760    6.520     - Regions                  9.092   8.622   7.908   7.604   7.274    7.064     Online advertising     and partnerships           1.054     978     861   1.021     878      751     Direct services to     internet users               446     314     328     397     331      293     Total classified     ads and media             18.147  17.113  16.100  15.738  15.243   14.628      Services: agency website     design and listing         1.707   1.611   1.533   1.312   1.280    1.260      Real estate software     Pericles                   1.568   1.533   1.548   1.501   1.517    1.548      TOTAL revenues            21.423  20.257  19.181  18.551  18.039   17.436  

About Seloger.com

France

France

     - http://www.seloger.com     - http://www.selogerneuf.com     - http://www.immostreet.com     - http://www.bellesdemeures.com     - http://http://vacances.seloger.com     - http://construire.seloger.com     - http://www.agorabiz.com.  

The Group also provides real estate professionals the broadest visibility of their ads with an audience of 3 million unique visitors and close to 15 minutes viewing per visitor via its different websites.

It is also the number-one supplier of Internet websites for real estate agencies and software transaction design for professionals with Pericles (Source: Mediametrie // Nielsen Netratings).

30 November 2006

ISIN code: FR0010294595.

http://www.groupe-seloger.com

SOURCE SeLoger.com

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