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Seven Secrets of Superselling-Revealed and Reviewed

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“Michael B. Hickland’s ebook, Seven Secrets of Superselling, is the perfect sales tool for everyone in your organization, from the sales reps to the CEO. The author’s common sense approach and proven techniques will bring maximum results. All you have to do is apply the seven steps and watch it happen! Having spent much of my own early career as an overachieving sales professional in the financial services industry, I’ve used these principles myself and can vouch for their effectiveness. The superb advice Michael gives centers on making the most of every opportunity. When I read the ebook, several old truths came back to me. “Nothing happens until somebody sells something” needs to be the basis for every corporation’s success. “There is no better advertisement than a satisfied customer” is always critical to a firm’s prosperity.

Seven Secrets of Superselling is the ultimate guide for optimizing your sales. Every page is chock-full of strategies for relationship-selling to prospects who then become your customers and friends. This indispensable ebook can easily be absorbed in a single sitting, but you’ll want to read it over and over again. It’s the ideal reinforcement of the best sales practices for you—and your entire organization.
Whether you’re a trainee, seasoned sales pro, technician working on commission, or customer service representative who talks on the telephone, Michael B. Hickland’s excellent advice will positively impact your performance.”

This ebook is a must read!

George I. Conroy
Editor, Memphis Jewish Journal

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Michael B. Hickland’s Seven Secrets of Superselling should be required reading for all employees of every company! The author’s application of strategic thinking to common sense principles yields friendships that both grow corporate customer lists and shield their bases of business against the competition.

Elevating and upgrading relationships with accounts is a vital factor to a corporation’s success. It needs to become a top priority of every organization. In his ebook, Michael B. Hickland takes the reader there through actual examples of real selling situations throughout a career spanning four decades and multiple industries. Without reservation, I would recommend this ebook to any businessperson.”
Steven J. Skijus, CEO, Financial Protection Services and host of It’s Your Money

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As a psychologist I was fascinated by the unique approach to sales offered in Michael B. Hickland’s Seven Secrets of Superselling. Combining the art of persuasion with strong bonds of friendship makes a powerful formula. This would change the nature of the typical salesman’s relationships within his assignment by eliminating the barriers created by distrust. A company employing these Seven Secrets of Superselling could realize both substantial growth and increased customer loyalty through utilization of these mutually beneficial techniques. A significant improvement in the overall corporate environment should also be expected.

It is my fervent hope that business people everywhere adopt the principles so clearly laid out in this valuable work. Consistent application of the Seven Secrets of Superselling might easily sustain individuals and organizations throughout the various business cycles.”

Edward H. Milligan, PhD

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As a former retail salesperson, real estate professional, and now owner of my own editing firm and publishing company, I found Michael Hickland’s ebook Seven Secrets of Superselling both informative and inspiring, because I know from my own experience that he is right on the money in every case.
If you want a leg up on your competition, all you have to do is read and absorb the information in this ebook and then diligently put the seven secrets to work in your own career—no matter what field of sales you might be in. The techniques are universal and will work in any field. The steps Michael describes are things I used throughout in my own long career, so I know firsthand that they’ll help you succeed, as well.
There is no professional that is paid more handsomely than a highly effective salesperson. Only skilled surgeons make more worldwide—and they have to go to school for at least eight years before they can even hang out their shingles. Every business in the world relies on great salespeople—so the opportunities are limitless. Michael Hickland’s Seven Secrets of Superselling is a perfect no-frills guide for learning how to become a Superseller yourself! “
Gary Anderson


Seven Secrets of Superselling can be read quickly and is easily understandable. To obtain further information about the author, visit
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