As the only video ad company built from the start to maximize shared engagement, Sharethrough is squarely at the center of two major advertising trends: online video and social marketing. According to a recent study by Break Media and Advertising Perceptions, 70 percent of marketers will invest more heavily in digital video in 2011. At the same time, large brands are now also looking for ways to turn their paid media buys into "earned" media through social marketing strategies.
Morgan Workout January 2011
Victoria San Francisco, Calif. www.sharethrough.com