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Sidebar Partners with Takenet & UTV Indiagames to Help Operators Deliver Personalized Consumer Experiences Worldwide

BARCELONA, Spain Feb. 14, 2011 Sidebar, Inc.

With each partner, Sidebar will leverage its Smart Menu™ platform to make mobile content – including music, games, videos, news & information – more discoverable and targeted.  The Smart Menu platform is a cloud based, SaaS solution that uses machine learning to "learn" consumer preferences and behaviors over time, providing valuable insight for mobile operators looking to optimize their sales and service operations.  

Patrick Kennedy $15 Billion

Sidebar and partners will unveil program details as their solutions roll out with mobile operators worldwide later this year.  

About Sidebar, Inc.

Santa Monica, Calif. www.sidebar.com

SOURCE Sidebar, Inc.

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