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Smartphone Apps Creating More Distraction for Young Drivers on the Road

LONDON April 27, 2012

Recent survey findings from ingenie®, the car insurance brand for young drivers, have revealed that 58% of 17-25 year old drivers agree that smartphone apps are causing young people to be more distracted at the wheel

http://www.ingenie.com One Poll

The latest ingenie survey revealed:

  • 40%
  • 44% 62%
  • 1 in 6 male drivers
  • One third
  • 18% 17%
  • 53%

The results collected from the survey suggest that the increasing range of apps and functionality available on mobile devices is contributing to young driver distraction – even mobile games, which take a high level of concentration are taking young people’s attention away from the roads.

Richard King

King added, "At ingenie we’re doing our bit to prevent distraction – we won’t send driver feedback messages to your mobile if we know the ignition is on, and when our contact centre makes outbound calls, the first question they’ll ask is ‘are you driving?’"

th Gary Lineker Omid Djalili Bruno Senna

Gary Lineker Omid Djalili Bruno Senna http://www.ingenie.com/distraction

About ingenie:

http://www.ingenie.com/telematics

Richard King Steve Broughton

Gary Lineker Martin Broughton Gavin Patterson

http://www.ingenie.com

About RoadSafe

RoadSafe is a leading forum for promoting and devising solutions to road safety problems. Its mission is to reduce road deaths and injuries by sharing knowledge and encouraging innovation. The not-for-profit partnership brings together the motor industry and related companies, traffic engineers, the police and road safety professionals.

http://www.roadsafe.com

For more information please contact:

David Cummins

[email protected]

SOURCE ingenie

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