SAN FRANCISCO April 23, 2012 Mitt Romney Mitt Romney www.socialmatica.com
Mitt Romney Mitt Romney Barack Obama Mitt Romney Gary Hermansen
"President Obama and his team have leveraged social media well – it has been a constant marketing, communication strategy and execution tactic. Romney’s team clearly understands the value of social media, influencers and topics as demonstrated during the GOP primary, but will need to significantly increase efforts to leverage this data and to accelerate campaign efforts during the presidential campaign," continued Hermansen.
SocialMatica provides analysis and rankings of the 2012 presidential election gathered from vast amounts of available online data, including Facebook, blogs, twitter feeds, LinkedIn, online news sites, discussion groups, forums, and web traffic.