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Sony Achieves Over 30% Reduction in Global CO2 Emissions

TOKYO July 26, 2011

Reduction of Greenhouse Gases


(*1) Sum total of direct and indirect emissions

–  Direct emissions: Emissions from combustion boilers, furnaces, vehicles etc. which Sony directly owns or controls.

–  Indirect emissions: Emissions that physically occur outside of Sony sites but are deemed attributable to the company, such as electricity purchases.

Other Achievements (compared with fiscal year 2000):

  • Waste generation at business sites – 54% reduction (target 40%)
  • Water usage at business sites – 41% reduction (target 20%)
    • Semiconductors are the main area of production in which VOCs remain in use.  With semiconductor production continuing to increase, some VOCs have been difficult to replace, while others emit such low levels of gas, it has proved difficult to implement technically and economically viable alternatives.  Sony will continue to take steps to reduce its VOC emissions, including measures such as installing VOC treatment systems.
    • For example, the annual electricity consumption of core "BRAVIA™" LCD TV models (*2) declined by approximately 30% between 2008 and 2010, while the annual electricity consumption of Sony’s core "Blu-ray Disc™" recorder models (*3) fell by approximately 50% during the same period.


(*3) Comparison between BDZ-T55 (2008) and BDZ-AT300S (2010).  Calculated based on the standard issued by Japan Electronics and Information Technology Industries.

Regional Achievements



(*4) Global Environmental Management System. Sony’s global environmental management system based on ISO14001.

(*5) Data for fiscal years 2008, 2009 and 2010 has been verified by leading global certification organization Bureau Veritas Certification (BVC).

North America

In the U.S., Sony Corporation of America, Sony DADC, Sony Electronics and Sony Pictures Entertainment came together to purchase more than 143 million kilowatt-hours (kWh) of green power annually for 2011, which is enough green power to meet an estimated 49 percent of these entities’ electricity use.  In addition to its green power purchase, Sony is using various on-site solar installations as part of its shift away from traditional sources of electricity generation toward cleaner, renewable energy alternatives.

Culver City, California San Diego, California



Malaysia Thailand

China China China

Sony Korea Corporation has started a Zero Electronic Waste Program campaign in collaboration with the Korean Government and recycling companies, signing a memorandum of understanding (MOU) with the National Council of Green Consumers Network in Korea.  To enhance this campaign, Sony Korea also developed educational programs for students and their mentors, enrolling students from 100 schools to collect electronics waste for recycling purposes, and to communicate the importance of recycling to their friends and surrounding communities.


Japan April 2011

April 2011

(*6) Presence Sensor automatically turning off the picture when no one is present in the vicinity after a user-set timeframe.  When the sensor detects motion, the TV turns itself back on instantly.

(*7) For more information on "Green Management 2015", please refer to:

(*8) For more information on the Sony Group’s eco activities and "Road to Zero" program, please refer to:

SOURCE Sony Corporation

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