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Starcom MediaVest Group Expands Relationship With Rentrak

PORTLAND, Ore. Feb. 3, 2011 the United States

Helen Katz

Steven Walsh

Rentrak is the television ratings database currency that measures all networks in 210 markets from over 17 million televisions nationwide that combines set-top-viewing information from the satellite, Telco and cable industries. Rentrak integrates TV viewing information with consumer segmentation systems so advertisers can more effectively target their consumers so advertisers can reach their "true consumer targets" with those granular insights.

About Rentrak Corporation

Portland, Oregon

Contacts for Rentrak Corporation:

Sallie Olmsted / Amanda Bialek

Office: 310-854-8124 / 310-854-8151

E-mail: [email protected] / [email protected]

SOURCE Rentrak Corporation

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