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TCL Multimedia Surged to Top Five Global LCD TV Market Share, and Expected to Further Benefit from the Latest Energy-saving Home Appliance Subsidy Program

HONG KONG May 20, 2012 TCL Multimedia Technology Holdings Limited

The improvement in market share was attributable to the Group’s continuous focus on enhancing "speed and efficiency" of its operations and marketing strategies and to its dedication in the optimization of its products, marketing strategies, sales channels, costs and brand image, which resulted in satisfactory increases in sales volume in both the PRC Market and the Overseas Markets, especially the Emerging Markets. The Group’s monthly sales volume of LCD TVs in the first four months of 2012 amounted to 4,630,009 sets, up by 70.4% year-on-year, of which the sales volume of LCD TV in the PRC Market and the Overseas Markets increased by 29.5% and 163.7% year-on-year, respectively, to 2,444,947 sets and 2,185,062 sets, respectively, far exceeding the average growth of the industry.

April 2012 China

RMB 26.5 billion

About TCL Multimedia

Investor & Media Inquiries

[email protected]

Jonathan Yang

Tel: (852) 2894 6391

Hedy Shen

Tel: (852) 2894 6323


SOURCE TCL Multimedia Technology Holdings Limited

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