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The Black Eyed Peas Debut in World’s First 360-Degree Mobile Music Video Created by will.i.apps

LOS ANGELES Jan. 24, 2011 BEP360 The Beginning",

http://www.williapps.com .

"will.i.apps and the BEP360 app have been established to help artists tap into the potential of our hyper-connected mobile world and bring fans deeper inside the music far beyond a four minute audio recording.  It’s a unique and completely new way to experience 360-degree music immersion that will bring artists and fans closer together," said will.i.am.

Key Features of BEP360

  • The Beginning"
  • Direct a virtual photo session with Fergie, will.i.am, apl.de.ap & Taboo allowing users to capture their own shots and share them.
  • Stay up to date on everything about the Peas via an aggregated Twitter feed
  • Play an addictive Peas-inspired puzzle game
  • View pictures and comments posted by other BEP360 app users on a virtual earth

$2.99 www.bit.ly/bep360app

Myles McGovern

About will.i.apps

http://www.williapps.com New York www.blackeyedpeas.com/apps

SOURCE Interscope Records

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