NEW YORK April 25, 2012 Thinaire Transmedia Network LLC
Patrick Meyer Thinaire "Thinaire
Thinaire Best Marketing Campaign using Contactless/NFC Technology in the 2012 Contactless & Mobile Awards.
Mark Donovan Thinaire.
Thinaire Love Jenni
NFC has already begun to be widely adopted by the mobile phone industry and projections indicate that a significant percentage of new smartphones will have NFC technology by the end of 2012. In September, Google launched its Google Android with NFC capabilities, and every major mobile player has launched, or has announced their NFC roll-outs. Apple is expected to integrate NFC into its next generation iPhone in the fall of 2012.
Nielsen and Gartner research data show that within the US, nearly half of all mobile phones are now smartphones, and the figure is projected to rise rapidly throughout 2012 and beyond.
Christine K. Schott
SOURCE Thinaire Transmedia Network LLC