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ThePlatform Selected by SKY Television for Video Publishing and Management of Online TV Service for SKY Subscribers in New Zealand

SEATTLE AUCKLAND, New Zealand Feb. 1, 2011 thePlatform SKY Television New Zealand iSKY

iSKY content is based on subscribers’ existing TV packages and features live streaming channels including: Sky News New Zealand, CNN and Sky Sports channels. On-demand content is also available including "catch-up" TV episodes and movies. In addition to these free online services to existing SKY subscribers, the iSKY portal offers thousands of movie titles and TV episodes for rent on a pay-per-view basis.

John Fellet North America

Ian Blaine

mpx "TV Everywhere" solution

www.isky.co.nz

North America www.thePlatform.com

About thePlatform

Seattle, Wash. www.thePlatform.com

About SKY Television

New Zealand 30 June 2010 30 June 2010

December 1998 New Zealand 10 March 2010

New Zealand

8 February 2006 New Zealand New Zealand

July 2008

iSKY is SKY’s new online TV service. iSKY lets viewers access all their favourite SKY content on their computer, wherever they are. iSKY is free to SKY subscribers and allows them access to a huge library of content based on their existing SKY package, including movies, sports highlights and free catch-up viewing for nearly all the basic channels plus Prime. In addition the service offers a selection of movies and TV series on a pay-per-view rental basis.

All product and service names listed in this release remain property of their parent companies and do not indicate official support or endorsement for thePlatform or its products and services.

SOURCE thePlatform

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