The dedicated team at Educating the Children shines a light on the many issues and problems endured by children in Masai Mara – modern-day problems faced by youngsters include Female Genital Mutilation (FGM) and enforced childhood marriages.
Despite the Masai Mara region being known throughout the world as a wildlife tourist destination, people in the region still endure neglect and poor living conditions. Educating the Children was formed following a visit to Masai Mara in which one of the charity’s founders experienced the poor conditions which many people are forced to live in there, including poor education standards and schooling levels.
Among the key issues on which Educating the Children works are enforced marriage – often for girls as young as just 8. Andreas Voniatis, Managing Director, plans for Alchemy Viral to support all of the charity’s schemes in the region. The Richmond-based agency will support the building of a new secondary school for girls.
Andreas Voniatis commented, “I have great sympathy with the aims of ETC. My daughter is just 3 months old. Like every parent in every country I have high hopes for her. I can’t imagine her being denied an education, or even worse being a victim of enforced marriage or FGM”.
“I want to spread the word about the charity’s work. We will be quite overt in our support of ETC to all of the people we communicate with, be it by email, our website, or corporate activities. We are also supporting the charity with what we do best… raising their profile on the web. We have already created a Facebook page for the charity and added a link to our Facebook page. We are Tweeting regularly about ETC and teaching them also the importance of regular publishing and how to earn coverage across the web”, Andreas went on.
Sonal Kadchha, co-founder of ETC, said of the backing of Alchemy Viral:
“I’m very pleased that Andreas has come on board to support ETC – not only is he contributing financially but his help in increasing our online presence is invaluable given the importance of social media in the world today”, commented Sonal.
Educating the Children recently committed to naming one of the new school’s classrooms after Andreas’ daughter, Julia. The move comes as a thank you for Alchemy Viral’s support for Educating the Children’s work in the region, and Andreas plans to visit Masai Mara to see all the great work for himself.
About Alchemy Viral
Alchemy Viral was founded in 2007. The company started out servicing small enterprises and now works with major digital agencies in the UK, Germany and Australia, working for major brands and publicly quoted companies. It is fast becoming one of Europe’s leading multilingual web search media publishing firms providing safe and ethical web search optimisation for their clients. It is the only firm in the UK that gears its practices and measures of success beyond the search engines such as Google and Bing. It uses other unique methods to find potential customers and drive them to the target website, bringing more visitors and hence business to clients. Clients are delighted with the results. The team also has the advantage of speaking a number of languages including, French, German, Swedish and Russian, to name but a few.
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