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Vertica and Smaato Partner to Drive Mobile Marketing ROI Via Real-Time Data Analytics

BILLERICA, Mass. Jan. 31, 2011 Europe

The agreement highlights Vertica’s European growth and commitment to delivering real-time predictive analytics globally to a wide range of industry sectors, including advertising, e-commerce, telecommunications, financial services, energy, healthcare, gaming and web 2.0.

SOMA

Marc Junker

Christopher Lynch

Smaato – the Mobile Ad Cloud – hosts all of its servers and infrastructure on the cloud-based Amazon Web Service (AWS), ┬áproviding flexibility and elasticity in deploying their analytics infrastructure.

Scott Howser

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About Smaato

www.smaato.com

About Vertica

Vertica Systems Billerica, MA.

the United States

SOURCE Vertica

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