NEW YORK May 23, 2012
- Connected TV Advertisers Increase 5-fold over Last Year
- 70% of Consumers Interested in Watching More Programming on Alternate Devices
Videology stated that Connected TV continues to play an increasingly important role in their overall business, citing the following growth statistics:
- 5 times greater
- 15 times
- 5 times
40% said that they will definitely watch more in the coming year.
emerging video devices now comprise approximately 15% of its monthly total, or over 75 million impressions (April, 2012).
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Michele Skettino [email protected]