“Before this version, if a user wanted to see what their friends shared about a wine in WinePoynt, they would have to go to their Facebook page and now they never have to leave the application,” Chris Taylor, president of WinePoynt, said. “With this latest release, WinePoynt users can also see what others are saying about the wines they drink, not just the people they already know.”
Users can now thumb through widgets to explore what others rate and add to their lists. WinePoynt’s personalized wine experience extends the functionality into a community context. Now, if a user is looking at a wine that someone else rated 4 stars and wrote a note about, they can also see how well WinePoynt thinks they would enjoy the same wine. All of this user submitted information is updated in real time, allowing anyone who is engaged in the social area to see their wine ratings, and what others are saying about those particular wines.
In addition to WinePoynt’s new social area, this latest version introduces public wine notes to the app. Users entering notes about a wine can now choose whether they want their notes to be private or public. Public notes can be seen by any user looking at a wine, while private notes are visible only to the person who entered them. WinePoynt expects the addition of public notes to result in more interaction between users.
Another useful addition to the latest version of WinePoynt’s app is the ability for users to attach lists to specific locations. Now all users, including wine staff and managers, can publish wine lists and attach them to a specific place for everyone to see. These new features give restaurateurs and wine staff at retail stores or restaurants a way to share comments about a specific wine directly with their customers. These lists help identify staff favorites and share more information about the wines that are available, on sale or perhaps out of stock. Even customers can attach a list of their favorites to any location, giving other WinePoynt users the opportunity to browse lists from everyone.
“Public notes give people an opportunity to voice their opinions, share their experience with a wine, see what other users think about a wine and to encourage the consumption of new wines,” Taylor, said. “These public notes also provide a way for retailers, restaurants and wineries, where WinePoynt works, to reach out and speak directly to their customers.”
For a quick overview on WinePoynt, watch their introductory video featuring Vinny, Meet Vinny: Welcome to WinePoynt or visit www.winepoynt.com.
*MEDIA NOTE* Chris Taylor is available for interviews, wine education and to share more about WinePoynt’s latest features. For photos, logos, more information or to schedule an interview (or tutorial), contact Jennie Whitaker at [email protected] or 512-705-7605.
WinePoynt started in 2009 with a mission to integrate relevant wine features and services to bring together and provide real value to wine consumers, retailers, restaurants/wine bars, and suppliers. They launched the smartphone application for Android and iPhone in 2011. WinePoynt learns wine preferences, makes recommendations, connects users, shares wine activity, and ensures customers can find wines they will enjoy in the locations where they are shopping or dining. Like a traveling sommelier, the app comes in free and premium versions available on iTunes, Google Play and Amazon (the premium version is $.99 a month or $4.99 a year). For more information go to www.winepoynt.com.