SEATTLE SUNNYVALE, Calif. Feb. 3, 2011 http://realestate.yahoo.com July 2010
Real estate agents and brokers will now have the ability to buy local advertisements on both sites with just one phone call to Zillow. Tens of thousands of industry professionals have reached Zillow’s nearly 16 million monthly unique users(2) with advertising programs like Zillow’s Premier Agent, which allows agents to target specific ZIP code searches, and with Showcase Ads and Featured Listings, which allow agents and brokers to increase traffic to individual listings. Both of these programs will now be extended to Yahoo! Real Estate.
For the first time, real estate agents have the opportunity to advertise locally on Yahoo! Real Estate, one of the largest individual real estate sites on the web, gaining access to a new set of customers and clientele. Home buyers will now have access to more local listings on Yahoo! Real Estate, along with more photographs.
In addition to selling local ads, Zillow is also selling national display advertising across both sites to new home builders, real estate agents and brokers.
Additionally, Zillow is now Yahoo! Real Estate’s exclusive provider of for-sale listings. Any for-sale listing that appears on Zillow – including many listings not found on other sites, such as for-sale-by-owner listings – will automatically appear on Yahoo! Real Estate.
Real estate agents or brokers interested in advertising across the Yahoo!/Zillow Real Estate Network can contact Zillow’s sales team at 866-324-4005.
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